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What is a white paper? White papers are the products of corporate research - articles and content developed by leading companies about technology and business trends. For example, companies use IT white papers to market their thought leadership in software development or write marketing white papers to explain the consultative approach they take with their clients. Technology white papers are often used by corporate buyers to make complex purchasing decisions or to compare various business products or services. For executives, procurement officers, and technology professionals, white papers are a valuable resource for business intelligence and decision making.